Sun Tzu Quotes

In the midst of chaos, there is also opportunity.
Sun Tzu
Now the reason the enlightened prince and the wise general conquer the enemy whenever they move and their achievements surpass those of ordinary men is foreknowledge.
Sun Tzu
Pretend inferiority and encourage his arrogance.
Sun Tzu
If you know the enemy and know yourself, you need not f

If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.
Sun Tzu
The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.
Sun Tzu
He will win whose army is animated by the same spirit throughout all its ranks.
Sun Tzu
The opportunity to secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
Sun Tzu
A good commander is benevolent and unconcerned with fame.
Sun Tzu
The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom.
Sun Tzu
He who knows when he can fight and when he cannot, will

He who knows when he can fight and when he cannot, will be victorious.
Sun Tzu
Confront them with annihilation, and they will then survive; plunge them into a deadly situation, and they will then live. When people fall into danger, they are then able to strive for victory.
Sun Tzu
All wars are won or lost before they are ever fought.
Sun Tzu
Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
Sun Tzu